Fashion as a Career: Public Relations Specialist

Photo by www.trustyourstyle.com
by Brianna Strayhorn
How big do you dream? Are those dreams based on pursuing the fast and furious fashion world? The Knight’s Scroll fashion section is the perfect place to look. Here, you will find up-to-date information to help you move closer and closer to your dream career. Posted items will be information on: internships, career outlines, colleges and institutes that will assist you step by step on how to dive head first into the fashion industry.
Career Outline: Fashion Public Relations Specialist (a.k.a. Fashion publicist, fashion media relations specialist)
Description – A fashion publicist helps apparel companies and retail stores build and maintain a favorable public image. They must find creative ways to keep the company’s brand name in the public eye.
Career - consists of arranging fashion shows, launching stores, designers’ parties, covering media, overseeing promotion and production of events
Salary – (beginning)$20,000 – (advanced)$100,000 or more per year.
Education and other Qualifications – 4 year degree in public relations, coursework in fashion and journalism, internship for fashion publication or outlet.
Skills – Journalistic basic knowledge, excellent written and oral communication skills. A fashion publicist has to be someone who can maintain stress well, is interpersonal, and can multi-task.
PR Firms you may want to research for the future -
- Haute PR – Manhatta, NY
- Couture Productions – Los Angeles
- Kistsy Rose – GA
- Pierce Mattie – New York, NY & Los Angeles




